If you’re not sure what cookies are or what they do, this page will tell you what you need to know about cookies. Likewise, this page will describe how you can manage cookies on your computer.
A cookie is a small amount of data that is placed on your computer or mobile device.
Cookies help us improve our website and deliver a better and more personalized service, including by enabling us to:
• Estimate our audience size and usage patterns
• Store information about your preferences, allowing us to customize our website according to your individual interests
• Speed up your searches
• Recognize you when you return to our website
The following list describes the types of cookies we use on Reservations.com:
Cookies that are set by us are called “first-party cookies” and cookies that are set by our partners and suppliers are called “third-party cookies.”
Third-party cookies enable our website visitors to see and interact with content provided to us by other companies, as well as help us with website analytics (described below). Third-parties that set cookies while you are using our website include Azure, Google, Bing, Clicky, IntentMedia, ClickTripz Pingdom, and Trip Advisor.
“Session cookies” exist only for the length of time that you visit our website and are deleted once you close your web browser.
“Permanent cookies” (also known as “persistent cookies”) remain stored on your computer or mobile device so they can be used the next time you visit our website.
We strive to limit the lifespan of permanent cookies to no more than five (5) years, but there may be exceptional circumstances (like for security purposes) that may require the cookie to exist longer than that.
“Essential cookies” are required to help you access and use our website as trusted web traffic, to search for and book reservations across our website and the websites of our partners, and to assist you in obtaining assistance if needed. Essential cookies are critical because you can’t access these services without them.
These cookies allow us to provide features such as maps and videos, which help to enhance the experience you have on our website.
Analytics and customization cookies gather information about how our visitors use the website and how successful our advertising and marketing efforts are. The data stored in these cookies is also used to customize our website for you.
We use advertising cookies to make sure that we show you the advertisements and messages we think you will want to see, as well as to restrict the number of times you see the same advertisement and make sure the advertisement is properly displayed.
Social Networking Cookies allow visitors to share pages and content from our website through third-party social networking websites.
Certain features of our website may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on our website. Please note that Flash cookies are not managed by the same browser settings as are used for browser cookies.
Our servers automatically collect certain information to help us administer and protect our website, analyze usage, and improve users’ experience. The information collected includes:
• IP address and browser type
• Device information including Unique Device Identifier (UDID), MAC address, Identifier For Advertisers (IFA), and similar identifiers we or others may assign
• Device operating system and other technical facts
• The city, state, and country from which you access our website
• Pages visited and content viewed, stored, and purchased
• Information or text entered
• Links and buttons clicked
• URLs visited before and after you use our website
If you’d like to find out more information about certain third-party cookies, visit youronlinechoices.com, select your location, and follow instructions on how to use that website’s tool. You can search for the third-party (see above) whose cookies you would like to disable or block. However, not all third parties participate in this tool. Note also that this tool is intended to block primarily behavioral advertising, not necessarily all cookies.
Email: [email protected]
390 N. Orange Avenue, Suite 1605
Orlando, FL 32801