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Rainbow Row Motel 6
About Motel 6 Rainbow Row
Owned and founded by two local building contractors, Motel 6 first opened in Santa Barbara, California. Lead by partners Paul Greene and William Becker, the hotel cleverly took its name from the initial room rate per night the hotel charged during its first operation, $6. Fifty years later, Motel 6 has over 1,300 branches across Canada and the United States.
Becker and Greene wanted to provide a low-cost hotel that could serve as an alternative to the major hotel brands during the 1960’s, such as Holiday Inn. The partners specialized in low-cost housing and were able to create a hotel plan that would compete with the quality and the price of the current hotels America had during that era. Motel 6 took two years of conceptualization to be able to cut costs in areas possible. The effort these founders invested in Motel 6 paid off. This “no-frills” hotel materialized into one of the biggest hotel accommodations available in America.
Unique to the Motel 6 brand, there was no onsite restaurant available in the first hotel launches in 1962. Up to this day, most of the Motel 6 branches have no on-site dining available, but with plenty of restaurants located nearby.
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Rainbow Row Hotels by Brand
- Holiday Inn Express Hotel By InterContinental Rainbow Row
- Suburban Extended Stay By Choice Hotels Rainbow Row
- Comfort Suites By Choice Hotels Rainbow Row
- Best Western Hotels & Resorts Rainbow Row
- Days Inn By Wyndham Rainbow Row
- Hilton Garden Inn By Hilton Rainbow Row
- Marriott Hotels & Resorts Rainbow Row
- Fairfield Inn By Marriott Rainbow Row
- Doubletree By Hilton Rainbow Row
- Sleep Inn By Choice Hotels Rainbow Row
- SpringHill Suites By Marriott Rainbow Row
