Lotte Hotels & Resorts is the largest hotel group in Korea. It has set its sights in becoming an internationally competitive hotel company and has started to expand outside the country. The brand is dedicated to providing one a kind service that moves and touches the hearts of their guests. Their brand philosophy states ‘Become a hotel that pursues love, freedom, and life to move the hearts of customers’.

The brand is continuously growing. They also keep adding new properties and renovating and updating their classic ones. One of its recently renovated properties is the Lotte Hotel Seoul Executive Tower, its renovation completed in late 2018. The Lotte Hotel Samara is another new property with 193 rooms and is centrally located in the heart of the city. Aside from the numerous Korean properties, most of which are based in Seoul, Lotte Hotels also has properties in the United States. They are found in Guam and New York. Other international locations include Russia, Japan, Vietnam, Myanmar, and Uzbekistan.

The group’s name comes from the name ‘Charlotte’, which is the name of Goethe’s heroine in “The Sorrows of Young Werther”. As a leading global company in Asia, Lotte Hotels is committed to offering guests the best experience possible.